Hot Take: The RIGHT Way to Identify Your Content Pillars
When you own a service-based business, there's a right and wrong way to identify your content pillars - aka the foundation for your content marketing strategy.
And on today's episode, I'm breaking down the RIGHT way to choose yours, so you can make money faster AND make it extremely clear:
What your area of expertise is
The services you offer
The value someone would get from working with you
And what you want to be known for in your industry
This is the first of the "Hot Take" episodes, where I'm sharing my hot takes on things circulating the internet about content creation, based on over a decade plus of experience working with service-based businesses.
Want to introduce hot takes into your content strategy? I also share a quick and easy way to help you identify yours, as they pop up in your industry, too!
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Ready to take your service-based business to the next level?
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Visit theservicepreneurnetwork.com to join today!
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