The Servicepreneur Podcast

Your one-stop-shop for the tools, tactics, and tips you need to build a successful service-based business

Whether you're building your brand, refining your services, streamlining operations, or trying to scale, this show is designed to help servicepreneurs gain the confidence and clarity you need to hit your next business goal.

So if you're tired of having to figure everything out all on your own, we'll help you shorten your learning curve, sharing the exact steps you need to overcome any challenge your business throws at you, all while building a powerful, profitable brand.

Interested in being a guest on the podcast? Fill out our guest inquiry form here.

Listen to the latest episodes

Emily Sereno Emily Sereno

[Interview] Mindset Shifts to Grow Your Service-Based Business with Charlotte Grimmel

Is your mindset holding you back from reaching your full potential in your business?

On today's episode, we're diving deep into that question with business coach and psychologist Charlotte Grimmel, the woman behind one of my favorite Instagram accounts: @themindfriend

Charlotte shares some incredible insights on:

  • The biggest mental barriers that servicepreneurs struggle with, and exercises to help you work through them

  • The connection between self-doubt, self-sabotage, and the impact it has on your service-based business

  • How to recognize "think traps" or limiting beliefs in the moment, and ways to overcome them

  • Why feeling like a fraud is a good thing, and how to view imposter syndrome as an old friend, not something to fear or feel bad about

So if you're struggling to build your confidence, get out of your own way, and shift your mindset to build a business and a life you love, this episode is going to speak directly into your heart and give you the tools you need to keep going!

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Emily Sereno Emily Sereno

[Interview] Creating Sales Copy That Converts Your Ideal Clients Faster with Lucy Bedewi

Ready to convert your ideal clients faster? On today's episode, I'm talking to Lucy Bedewi, the founder of My Write Hand Woman, about all things sales copy!

Lucy specializes in creating content that converts, and shares some incredible tips like:

  • What information you need to include on your sales landing pages

  • Ways your content might be attracting the WRONG clients - and what to do about it

  • How often you should be changing your sales copy (which may surprise you!)

  • How to launch a holiday sales promo that stands out from your competitors

And then we have a really candid outsourcing conversation, where Lucy breaks down what you need to be able to answer in your business before you hire someone. PLUS she shares the red and green flags to look for when vetting a copywriter.

If you're ready to up-level your content game (or outsource it!) this episode share so many great insights and tactical tips to help you do it!

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Emily Sereno Emily Sereno

Protecting Your Time: 4 Ways to Vet Inbound Requests

Do you find yourself saying YES to calls that don't actually translate to results in your business? 

On today's episode, I share the systems I put in place to make sure that the time I'm spending on networking calls, connecting with potential clients, or even partnership opportunities, is time well spent.

So if you need help vetting:

  • DM's on social media

  • Inquiries you're getting through your website

  • Podcast guest requests

  • What you should ask before you jump on a free coaching or consulting call

Then this episode will walk you through exactly what to do, ask, and say, so you find that perfect balance between time spent and business impact.

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Emily Sereno Emily Sereno

Holiday Promos: Questions to Ask Before You Invest Or Start Selling

The holidays will be here soon, which means so will all the Black Friday Cyber Monday sales, discounts, and promos for coaching programs, masterminds, courses, and services to help your business succeed. 

If you're ready to make an investment in your service-based business and are trying to figure out where to spend your money, I'm sharing the questions you need to ask before you hit purchase, so it actually translates to the results you need it to.

Planning to run a promotion, discount, or sale in Q4? I share my thoughts on FOMO, scare tactic, and fear-based marketing strategies, and what you need to be careful of, if you use this style of selling in your business.

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Emily Sereno Emily Sereno

[Interview] Your Personality Is Your Brand Superpower with Angie Lee

Are you showing up unapologetically in your business? If you feel like you're hiding a part of you, or you're holding back in your brand, then you are going to LOVE today's conversation with serial entrepreneur Angie Lee!

We take authenticity to a whole new level on today's episode, and Angie shares some amazing advice on:

  • How to lean into what makes you unique and use it as your "secret sauce" when it comes to building your brand

  • The best way to connect and build relationships with your followers on social media

  • How to create super fans so when it comes time to sell, it doesn't feel like selling

  • What "edutainment" content is, and how you can use it to show your personality AND your expertise

  • Different ways you can have FUN in your business - and the impact it can have

Angie also talks about the evolution of her service-based business to now offer physical products, and the role her community played in that growth.

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Emily Sereno Emily Sereno

Asking More Intentional Questions to Scale Your Service-Based Business

Are you asking the RIGHT questions to help you grow your service-based business?

On today's episode, I'm talking to Zach Carlin, who helps small business owners put foundations in place to grow and scale their businesses - and we dive deep into the questions you should be asking as a servicepreneur.

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Emily Sereno Emily Sereno

Can You Be Vulnerable and Still Be Professional?

When it comes to building your brand, do you find yourself asking “how much do I really need to share?” or maybe you struggle to find the line between showing your true, authentic self while still being professional?

If so, then you’re going love today’s episode because we’re talking all about being vulnerable and strategic ways you can show a more personal side of you in your business to connect more deeply with your ideal client.

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Emily Sereno Emily Sereno

The POWER of Setting a DATE

Do you need help getting out of your own way so you can start taking action in your business?

Because today we are talking all about the POWER of setting a date, how to prioritize your time better, and the immediate impact this has on your mindset and your productivity. 

So if there's something you've been avoiding, something that constantly gets pushed to the end of your to do list, something you're excited to launch and haven't yet, or something that you've been chipping away at (with no end in sight) then get the motivation you need, along with the tactical tips to get it done!

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