The Servicepreneur Podcast

Your one-stop-shop for the tools, tactics, and tips you need to build a successful service-based business

Whether you're building your brand, refining your services, streamlining operations, or trying to scale, this show is designed to help servicepreneurs gain the confidence and clarity you need to hit your next business goal.

So if you're tired of having to figure everything out all on your own, we'll help you shorten your learning curve, sharing the exact steps you need to overcome any challenge your business throws at you, all while building a powerful, profitable brand.

Interested in being a guest on the podcast? Fill out our guest inquiry form here.

Listen to the latest episodes

Emily Sereno Emily Sereno

Create Content Easier: Turning 1 Topic Into 6 New Titles

Are you getting the MOST out of your content?

On today's episode, I'm sharing a quick tip to turn ONE topic into SIX new titles to make creating content easier and faster.

If you're struggling to come up with content ideas or don't know what to talk about, this episode will give you the clarity you need to fill out your content calendar, and show you how to use the same content across all your marketing channels.

Download The Servicepreneur Topic Map template to get all those out of your head and onto paper here: https://theservicepreneurnetwork.ck.page/topic-map-template

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Emily Sereno Emily Sereno

[Interview] How to Get Clients On LinkedIn: Tips For Service-Based Businesses

Are you using LinkedIn as a tool to build your brand AND get you clients?

On today’s episode, I sit down with LinkedIn expert Caroline Pennington to find out how to make the social media platform work for you.

This episode is filled with tons of great tips, like:

  • WHAT to post

  • WHEN to post

  • HOW OFTEN to post

  • HOW TO slide into those DMs (without feeling like a slimy salesperson)

Plus everything you need to get started on LinkedIn, and make sure you’re doing the RIGHT things to promote your business, showcase your expertise, and attract your ideal clients.

If you own a service-based business, your clients are on LinkedIn. This episode will tell you how to find, connect, and convert them!

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Emily Sereno Emily Sereno

Mid-Year Business Audit: What Questions to Ask

We’re six months into the year: let’s check in on your service-based business to see how you’re tracking against your goals—and make sure you’re setting yourself up for success going into the second half of 2024!

In this episode, find out the questions you should be asking about your business – and yourself – to find out what’s working, what’s not working, and where you might need to make some changes along the way.

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Emily Sereno Emily Sereno

[Part Three] How To Monetize Your Signature Framework

So you have a signature framework, but how do you use it to drive revenue, new clients, and brand credibility in your business?

That's exactly what we're covering in part three of the 3-part series on how to build and monetize your signature framework for your service-based business, including:

  • How to leverage your signature framework as part of your service offering

  • Places you should be referencing your framework so your ideal client can learn more about your unique process and the results you can help them achieve

  • Tactics to incorporate into your marketing strategy to promote your business

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Emily Sereno Emily Sereno

[Part Two] How To Build A Signature Framework

Do you need a confidence boost to make showing up in your business a little easier?

Ready to build your signature framework, but don't know where to start?

Today's episode in this 3-part series walks you through the steps you need to uncover and document your unique methodology, so you can drive revenue and new clients into your service-based business.

This is a SUPER tactical episode, so grab a pen and paper or fire up your laptop to take notes because by the end of it, you'll have a solid outline of what your framework looks like.

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Emily Sereno Emily Sereno

[Part One] Why All Servicepreneurs Need A Signature Framework

Do you need a confidence boost to make showing up in your business a little easier?

Have you considered creating a signature framework for your service-based business?

On today's episode, I'm diving into the reasons why all servicepreneurs should have one, and the business benefits a signature framework can have when you use it to market your services.

This is just part one of my three-part mini series where I help you create and monetize your signature framework to drive revenue and new clients into your business, while highlighting just how SMART and CREDIBLE you are.

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Emily Sereno Emily Sereno

8 Tips to Show Up Confidently In Your Business

Do you need a confidence boost to make showing up in your business a little easier?

On today's episode, I share 8 easy tips to help you get over your fears of putting yourself out there, and how to build your confidence when it comes to promoting your business online.

This episode is perfect for you if you struggle with any of these issues:

  • Stressing over not having anything important (or different) to talk about

  • Struggling with keeping to a schedule that works

  • Not being good at "speaking off the cuff" when you hit play

  • Worrying over what people might think about you

  • Comparing yourself to competitors or influencers in your space

  • Needing a mindset shift to help you just get started

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